Basic Cycle Fixes

Bacix

This project is the end result of my Interactive Design BA project at DMJX designed and executed in a joint effort with my bachelor partner Daniel Højlund.
The project is developed upon the fundamental idea of giving the everyday cyclists a digital tool that can help them with basic cycle fixes with no prior experience.
Taking advantage of the technology in today's smartphones we can enhance the experience and the user can customize and tailor the instructions according to their preferred learning style.
Based on our research and analysis we developed the product identity, app design, app walkthrough animation, app repair tutorial, 2 product idents, ambient and social media mockups, showreel and a responsive website - in 9 days.